商务英语|如何让自己具备商人气质

商务英语|如何让自己具备商人气质

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如何让自己具备商人气质？

When it comes to business, half the battle is looking and acting the part. It is often said that one should "dress for the job you want, not the job you have," and this quote reveals the importance of appearance for getting ahead in business. In business, where so much comes down to securing clients, networking, forging relationships and leadership, looking and acting the part can be just as important as business acumen. Not everyone has the same keen business sense as Warren Buffett, but we can all look like we do!

谈到培养商人气质，其实一半的努力要花在让自己的外在和行为方式看起来像个商人。人们常说，应该“为你想要的工作而打扮，而不是你所拥有的工作”，这句话揭示了外表在事业上的重要性。在商业领域，涉及到锁定客户，培养关系网，促成关系和达成领导力，让自己看起来像那么回事以及行为方式像个商人，这和培养自己的商业敏锐度一样重要。并不是每个人都像巴菲特一样具有强烈的商业意识，但我们都可以让自己看起来像个商人的样子！

Looking Like A Businessman

看起来像一个商人

Purchase a good suit.

购买一套好套装。

Nothing is more important than a suit for business, and while it doesn't have to be costly, it should look smart.

没有什么比一套商务套装更重要的了，虽然它不一定是昂贵的，它应该看起来很精致。

Opt for navy or grey colored suits, as black suits can be associated with funerals.

选择海军或灰色西装，因为黑色西装会让人联想到葬礼。

If possible, always get your suit tailored by a professional tailor, as this will ensure the suit fits properly and conforms to your body, which in turn makes it look more professional. A proper fit is the most important aspect of purchasing a suit.

可能的话，让专业裁缝为你量身定做，因为这样可以确保西装适合你的身材，从而看起来更专业。合适的剪裁是购买西装最重要的一点。

Purchase an analog watch.

购买一副指针手表。

The analog watch, while somewhat obsolete due to the prominence of cell-phones, is still an important accessory and status symbol.

指针式手表虽然由于手机的发展而过时，但仍然是重要的个人配件和身份标志。

Watches with strong brand names like Rolex, Omega, and Cartier project an image of affluence, culture, sophistication, and refined taste.

劳力士（Rolex），欧米茄（Omega），卡地亚（Cartier）等知名品牌的手表代表了富有、文化、精致、品位高雅的形象。

If you cannot afford a watch in the price range of the above brands, shop around for more affordable watches that match your suit. Try brands like Timex, Seiko, and Hamilton for classic and well-built watches.

如果你买不起上述品牌价格范围内的手表，可以选购适合你西装的实惠的手表。尝试像Timex，精工和汉密尔顿这样的经典和精心打造的手表。

Invest in a good pair of shoes.

投资一双好鞋子。

A good pair of shoes compliments your suit, and wearing old or worn shoes can detract from your overall appearance.

一双好鞋子搭配你的西装，穿着旧的或破旧的鞋子会降低你的整体外观。

Regularly polish your shoes and do not wear them in harsh outdoor conditions to ensure they maintain a professional look.

定期擦亮你的鞋子，不要在恶劣的户外条件下穿着，以确保他们保持专业的外观。

Make sure your shoes match your suit. Generally you can never go wrong with black shoes, but dark brown or walnut colored shoes can be an elegant combination with a navy suit.

确保鞋子符合你的西装。一般来说，黑色的鞋子绝对不会出问题，但深棕色或胡桃色的鞋子可以与海军色服装搭配得天衣无缝。

Make sure that your belt matches your shoes. The color doesn't have to be an exact match, but match them as closely as possible. Always wear black with black and brown with brown.

确保你的腰带和你的鞋子相配。颜色不一定完全匹配，但尽可能匹配它们。一定要记住黑色搭配黑色，棕色搭配棕色。

Purchase a briefcase.

购买一个公文包。

A briefcase is a timeless accessory, and like a good analog watch, is a classic symbol of professionalism. Not only does it convey the right image, it is also highly functional, as it allows you to carry important documents without using a backpack, which damages clothing and can convey a juvenile impression.

公文包是一个永恒的配件，就像一个很好的指针式手表，是专业的经典的象征。它不仅传达了积极的形象，功能也很强大，因为它可以让您携带重要的文件，而不需要使用背包，背包会损害服装并且会传达嫩小子的印象。

Unless security is a problem, go with a leather portfolio in lieu of a metal or graphite case.

如果考虑到安检问题，可以使用皮革组合代替金属或石墨外壳的公文包。

Groom yourself well.

修饰自己。

This includes shaving regularly — or having a very well maintained beard — and opting for a professional haircut. You should also make an effort to maintain clear skin and groom away any stray hairs, such as nose or ear hairs.

这包括定期刮胡子 - 或保养好胡须 - 并选择专业的发型。你也应该努力保持清洁的皮肤，并剪掉任何多余的毛发，如鼻毛或耳毛。

Becoming More Confident

变得更加自信

Act confident.

要表现得自信。

Confidence is the absolute key to conveying a successful image in the business world. Acting confident involves your body language, facial expressions, tone of voice, and social skills.

信心是传达商业世界成功形象的绝对关键。表现自信涉及到你的肢体语言，面部表情，语调和社交技巧。

Practice proper posture.

练习适当的姿势。

Standing tall expresses control, confidence, and competence. Although it can take time to correct your posture if you have bad habits, frequent practice can offset even years of poor posture.

站得挺拔传达了把控、信心和能力的信息。虽然如果你有不良的习惯，可能需要一些时间来纠正你的姿势，但经常练习可以抵消及时是长年累积下来的不良的姿势。

Avoid slouching and straighten your spine. Slouching does not convey energy and confidence, focus on keeping your spine straight.

避免懒散，拉直脊柱。懒散不能传达力量和信心，注意保持脊柱挺直。

Pull back your shoulder blades. Pulling back your shoulder blades gives the impression of opening yourself up, as well as pushing your chest out, which also conveys confidence.

打开你的肩胛骨。打开你的肩胛骨给人的印象是展示一个开放的自我，挺直你的前胸，这也传达了信心。

Always keep your chin up. Looking down too often not only promotes bad posture, but it also gives the impression you are shy, or being evasive. This the opposite image of the open and direct impression that promotes positive business relations.

总是抬起你的下巴。往下看，不仅会造成不良的姿势，而且会给人留下你很害羞的感觉，或者你很回避周围的事物。这是促进积极的商业关系的开放、直接的印象的相反的形象。

Focus on smiling more.

多一点微笑。

Smiling makes you appear friendly, approachable, and likable, all of which are necessary for business. Looking sad, angry, or bored not only deters people from approaching you, but it can have the effect of generating a poor first impression, which makes forming key relationships difficult or impossible.

微笑使你显得友好、平易近人、可爱，所有这些都是商业所必需的。看起来悲伤、愤怒或无聊，不仅妨碍人们接近你，而且可能产生不好的第一印象，这使得促成关键的商业关系变得困难或不可能。

Focus on being aware of yourself and your facial expressions. You may find yourself looking negative or nervous in social situations, or when meeting new people. Try replacing that expression with a smile, and you will find it not only improves your mood, but makes you more approachable to others.

时刻留意自己的表现和自己的面部表情。你可能会发现自己在社交场合或遇见新朋友时表现出消极或紧张。试着用微笑来替换那个表情，你会发现它不仅能改善你的情绪，还能让你更容易接近别人。

Practice smiling while walking down the hall. You will find it will lead to others smiling at you.

在走下大厅时练习微笑。你会发现它会让别人也对你微笑。

Make eye contact.

眼神交流。

Maintaining eye contact and nodding during conversation gives the person you are communicating with a clear signal you are listening, you care, and that you are entirely focused on him, which can help build rapport and make him more likely to disclose information, trust you, and want to continue communicating.

在谈话过程中保持目光接触和点头会使你对所沟通的人传达一个清晰的信号：你正在听、你在乎、你完全专注于他，这可以帮助建立和谐，使他更有可能披露信息、相信你，并希望继续沟通。

To practice making eye contact, start with routine conversations. As soon as you get an impulse to look away, try continuing eye contact slightly longer. As long as you are smiling and nodding along, it will not seem like you are staring.

要练习眼神交流，从常规谈话开始。一旦你有游离目光的冲动，试着尽量让目光接触再久一点。只要你微笑着点头，就不会像你在盯着别人看。

Maintain open body language.

保持开放的身体语言。

Body language can have a large effect on how you are perceived. For one, practice sitting and standing with your arms and legs uncrossed. This shows that you are open and receptive to conversation. Showing the palms of your hands to the person you are talking to can also show that you are honest. In addition, always keep your back straight, shoulders relaxed, and your head straight both vertically and horizontally.

肢体语言对你的整体感觉有很大的影响。举一个例子，你的胳膊和腿不要交叉地坐着站着，这可以表明你是开放的、愿意接受对话。把你的手掌朝着说话对象的方向也可以表明你是诚实的。另外，始终保持背部挺直，肩膀放松，头部从垂直方向和水平方向保持平直。

Use professional language.

使用专业用语。

Using professional language does not mean using complex and unnecessary or condescending language. It simply refers to using the appropriate language of the professional group you are with, and always avoiding slang or crassness. Never use curse words or make comments that ridicule or belittle anyone. Remember your mother's advice: "If you can't say something nice, don't say anything at all."

使用专业用语并不意味着使用复杂的，不必要的或居高临下的语言。它只是指使用你所在商业领域的合适的语言，避免俚语或粗俗。永远不要用诅咒的话语，不要嘲笑或贬低任何人的言论。听妈妈的话：“如果你说不出好听的话，那就不要说话。”

For example, if you are a mutual fund salesman at a formal business event to meet with mutual fund managers, make sure to know and learn all the terminology used in the industry, and avoid using the same language you would with a group of friends.

例如，如果您是正式商业活动中的共同基金的销售人员，与共同基金经理见面，请务必了解并学习行业中使用的所有术语，并避免使用你和熟络的朋友之间会说的那些语言。

Having a firm command of the material you are working with goes a long way to giving an impression of confidence.

对你所从从事的事情的相关资料有一个详实和充分地把握，能让你在自信的道路上越走越顺畅。

Use physical contact more.

多使用身体接触。

While it is important to respect personal boundaries, there are many socially accepted and encourage ways to use physical contact that convey a confident image.

虽然尊重个人的界限很重要，但有许多社会普遍能接受并鼓励的方式来运用身体接触传达自信的形象。

Always have a firm handshake. The handshake is an absolute key in the business world, and it is important to grip the other person's hand firmly and confidently. A loose grip conveys uncertainty and even weakness.

坚定的握手。握手是商业世界的绝对关键，握紧对方的手很重要。松散的握力表达了不确定性，甚至弱点。

Do not be hesitant to pat colleagues on the back to convey appreciation, or when greeting a colleague you know well. Observing seasoned businessmen interact with each other in a semi-formal or even formal environment, you will observe this is a common action. However, be sure to observe before touching anyone. There are some that do not like being touched and you should be careful not to invade a person's physical space.

不要犹豫拍拍的同事后背传达赞赏用同样的方式问候一位你很熟悉的同事。观察经验丰富的商人在半正式甚至正式的环境中相互交流的方式，你会发现这是一个普遍的行为。但是，在接触任何人之前一定要观察。有些人不喜欢被人触摸，你应该小心不要冒犯这些人的私人空间。

Act sociable and extroverted.

表现得善于交际和外向。

While many successful business people are introverted (prefer spending time alone and tend to be shy), it is possible to act extroverted and sociable for key business events or to meet clients.

虽然许多成功的商业人士很内向（喜欢花时间独处，有时候也会害羞），但是在参与重要的商业活动和与客户见面时都有可能是行事外向的。

Practice approaching strangers and introducing yourself, as this makes you appear interesting and eager.

练习接近陌生人并介绍自己，因为这会让你显得有趣和渴望结交他人。

Become genuinely interested in people, and lead conversations by asking questions.

真正对他人感兴趣，并通过提问来引导对话。

Do not be afraid to use humor as long as you don't tell "dirty" jokes or stories that demean another race, gender, or sexual preference.

不要害怕使用幽默这个技巧，只要你不讲述肮脏的笑话或贬低他人的种族、性别或性取向就行。

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